In May 2011, a European Union (EU) Directive was adopted by all EU member countries to protect consumer privacy online. This piece of privacy legislation requires that covered websites:
- Let users know if they are using cookies
The law is enforced by governing bodies in the EU, and therefore can’t apply unilaterally to everyone. If you live outside of the EU, have a website hosted on a server outside of the EU, and are targeting consumers anywhere other than the EU, you don’t need a cookie consent notice.
Who Does the Cookie Law Apply To?
- Any person or organization that is physically located in the EU and has a website
- Any website that targets EU consumers
To comply with the law you need to do three things:
- Let users know that you’re using cookies
- Provide a link where they can learn more about how you use the data you gather