Before you begin you must consider your content
Now that’s a simple thing to say and you’re sure to answer ‘But of course!’ However, it doesn’t matter how many fabulous ideas you have in your head, those ideas have to be organised. If you can’t think of ideas right now, this is a good time to get your thoughts together. Time for pencil and paper.
Remember : Your ultimate aim is to show a website written by an expert/enthusiast who enjoys her topic, a website which people want to bookmark and share with a friend. Your site has to be organised in a way that’s easy for Readers to find what they want.
Put your ideas down on paper
Get yourself a little notebook or writing pad to jot down your thoughts. I use those exercise books for schoolchildren, (and I can always tear out the page and start again). I keep these school exercise books, they come in handy as a website grows.
Ask yourself these questions. What is my topic? What am I going to write about? One topic or many? Who is my audience?
Let’s invent an imaginary idea for your site – let’s say it will be about your home life. In this case, write down some ideas about topics you will post about. There are many sub-topics which fit under the idea of ‘Life in My Home’. I’ve jotted down 4 sub-topics, and some ideas for posts which fit into those sub-topics.
- Your garden? Garden tips and tricks, flowers, vegetables, what’s in season now, tools, amusing stories, successes and failures in your garden.
- Your kitchen? Recipes, what you learned from your mother, what you taught your children, cooking successes and failures, kitchen furniture and appliances, amusing stories.
- History? Who built your house? Where is it and what’s the history of your area? Extensions, renovations, stories from family and neighbours.
- Your family? Your children? Your pets?
Alright, ‘Home Life’ is an imaginary topic for your site, I use it as a short example of the many sub-topics that fall under it. Focus on your own topic and write down all of the sub-topics which apply.
What are we going to do with those sub-topics? How does your Reader find your enchanting posts?
The Reader will find your sub-topics through your Categories
You need clear, concise Categories
Think of your Categories as Filing Cabinets
So we are imagining your site to be “Life in My Home’. See this, in your mind’s eye, as a big filing cabinet with lots of drawers. One drawer is labelled Garden, another drawer is labelled Kitchen, another Children and so on. I’m sure you get the picture. You will file instructions on planting triffid bulbs in the drawer, Gardens, your vision of a dream kitchen with robot maids in the drawer marked Kitchen and the success story of your little Polly and how she won the National Kettle Putting-On Competition in the drawer marked Children.
Create your CategoriesRemember, when you create a Category it’s not made in concrete. You can delete it at any time.
As your site grows it’s possible that the first couple of Categories you made don’t seem to fit now, perhaps you realise it would be better split into two or you just don’t like that name anymore.
Whatever, Categories aren’t made of stone. But let’s make some first.
Navigate to Dashboard >> Posts >> Categories
Depending upon your device, you may have a flyout menu to show the Categories, or a static menu like the one I show in the screenshot.
Follow that Category link to the Category page.
Now type in the name of your Category
Don’t write anything in the ‘Slug’. WordPress does that for you.
Don’t do anything with that checkbox ‘Parent’. We’ll look at that a little later.
Don’t worry about the Description either. Just click that big fat Add New Category button.
Watch the Video
Have you written down at least three sub-topics for your website? Then make three categories. Now start with some ideas for posts. Think of 5 short posts you can make which will be filed under those categories you made. You don’t have to write the posts, you only need the idea for the posts.
So you should have 15 ideas for posts. Got them?